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Welcome to the official home of
EverEscents Organic Hair Care, Eco Style Project, Clever Curl and Noosa Naturals

Ethical Brand Co is your one stop shop for Organic, Australian, Ethical, Trustworthy products.

Our vision is to create a hub where you can purchase all your favourite brands in the one place, knowing you are making an ethical choice.

Ethical Brand Co is your supplier of something special. 

Our Brands

Noosa Naturals - Loved by Skin

Clever Curl – A Curl’s Best Friend

EverEscents Organic Hair care

EverEscents – Pure Organic Australian

Eco Style Project - Your Future is Flawless

Why Choose Ethical Brand Co?

We Value Local Trade. Ethical Brand Co is a 100% Aussie owned company with all products being manufactured in Australia. Valuing Australian Trade is about purchasing and sourcing materials and ingredients from Aussie suppliers including bottles, labels, posters and marketing materials.

Ethical Brand Co products are Vegan Friendly certified with Safe Cosmetics Australia. Ingredients lists are clearly explained on all products and are also available on our websites.

Ethical Brand Co is strongly opposed to the testing of cosmetic products and ingredients on animals. We do not and will never test our products or ingredients on animals, nor will we ever commission others to do so. Ethical Brand Co will continue to campaign until there is a world-wide ban on testing cosmetic products and ingredients on animals. The team at Ethical Brand Co have a strong passion for ethical and cruelty free manufacturing and have obtained official Cruelty Free accreditation for all of our brands from Safe Cosmetics Australia.

What Customers Are Saying

Belinda Diamond
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Just switched to these products, game changer. My curls have never been so good.
Felicity Connors
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I love the clever curl products and have had so many comments on my hair since using it. I find it only has a faint fragrance which is great for me.
Angela Hunt
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I love the cleanser and rich conditioner. My hair has never been better. My hairdresser is also impressed and is thinking of trying to get it in her salon.
Jane Justins
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Love the curl cream and gel I get so many compliments about my hair since I started using these products. 😍
Jane Amanda Dalton
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Will never use anything else now ! Love it 😍
Melissa Jaques
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Best products ever my clients are loving them 👏👏👏❤️❤️❤️❤️🙌🙌🙌🙌

Follow Us On Instagram

To wrap up our Australian Made Week celebrations, we asked the team why they think it’s important to support Australian Made!

We hope after this week you have had a second glance for that Australian Made logo on your products, followed a couple more amazing local businesses and will continue to support Aussie families 🦘

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What a special day spent today with Kabi Kabi Elder Uncle Tais and his son Lee-Samuel! 😊

Our entire team here at Ethical Brand Co spent the day being shown around Uncle Tais` property on a guided Walk on Country, hand painting message sticks, practicing our Boomerang throws and learning all about their hand crafted tools 🤍

Thank you so much to Uncle Tais` and Lee-Samuel for sharing your knowledge with us, it`s safe to say it was an unforgettable experience for all!

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#AustralianMadeWeek 🦘

Being Australian Made also means supporting Australian Made, so why not look local?

Supporting local not only means knowing exactly where your money goes, but knowing that by choosing that business, you are changing lives of hard working Australians!

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It’s Australian Made Week!
Each year, we come together to celebrate Australian makers and growers 🦘
Ethical Brand Co is proud to be Australian Made and Owned, and a supporter of Aussie Made suppliers and services in all areas of our business.

Today, we asked the Ethical Brand Co team if they know how to identify if a business is actually certified Australian Made.

Knowing which business or service is genuinely Aussie helps us know we are supporting local! This is also great for Aussie businesses to be aware of, as the green and gold logo is the only registered trademark for country of origin branding!

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No truer words have been written ☀️😌 @noosa_naturals_ ...

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We absolutely love seeing our amazing stockist displays 😍 The wonderful Shanae at @__studio.bohemia__ is fully stocked with @everescents_organic_haircare @clever_curl & @eco_style_project 🤍

Check out the space in Rockhampton, Queensland!

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Ethical Brand Co is wishing you a wonderful Easter full of love and laughter 🤍 ...

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Did you know that we have a beautiful shopfront at our HQ in Coolum Beach?

Our shopfront is a place for all to pop in and talk to our friendly team about all things Ethical Brand Co. We can offer personalised advice and love a chat 🤍

Find us at 1/33 Access Crescent, Coolum Beach from 8am - 4:30pm weekdays. Can’t wait to see you!

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Ethical Brand Co will #SWITCHOFF this Earth Hour. Earth Hour is at 8:30pm local time tonight.

We are joining a worldwide community who together support action on climate change.

Please join us by switching off your lights at home tonight & raise your voice for nature. Together we can all make a difference!🌏

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Happy International Women`s Day from Ethical Brand Co 🤍

Today and always we recognise the mothers, sisters, coworkers, friends and kind smiles who are a part of our lives. This years theme #InspireInclusion calls us to take action to create spaces that are safe from bias, stereotypes and discrimination.

Use today as a reminder to celebrate and express gratitude to the women in your life 🤍✨

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We HAD to jump on this trend 😂 If you can’t tell... working at Ethical Brand Co definitely has it’s perks! ...

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