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Conditioner

Conditioner

Conditioning your hair after cleansing is an integral step in any hair care routine, and serves two important purposes when it comes to maintaining healthy, moisturised and strong hair. When hair is shampooed or cleansed, the outer layer of the hair stand known as the cuticle is opened, allowing for dirt, oils and build up to be removed and rinsed away. The conditioner when applied directly afterwards, closes the hair cutile again, protecting it from vulnerability to damage, dehydration and external aggressors such as pollution, UV rays and styling tools. Secondly, conditioners can play a large part in addressing individual hair concerns such as weakness, moisture loss and limpness. Ethical Brand Co offers an extensive range of conditioners suitable for all hair types and concerns.

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